We talked about Julie Meyer two weeks ago. One week ago, I wrote a short article about her and her succesful career. She is the CEO of AVON and other succesful companies. She is one of the most well-paid managers in the world.
Today we are gonna talk about AVON. I am going to write short links which are supposed to be visited
(hehehehehe) and completed. You can share your results and write your oppinions to me.
Good luck!
In "british" english: http://www.businessenglishmaterials.com/avon.mp3
In "american" english: http://www.businessenglishmaterials.com/avon1.mp3
The article:
Avon is the world’s largest cosmetics and perfume company. It’s also one
of the oldest. It was founded in New York in 1886 by a door-to-door
book salesman David H. McConnell who gave away perfume to encourage
sales. The perfume became more popular than the books so he established
the California Perfume Company. Since then it has become a multinational
corporation, employing over 40,000 people in 140-plus countries across
the globe, and has annual sales in excess of $10 billion. The company
uses a mix of sales strategies, relying on door-to-door selling,
catalogues and retail stores. Traditionally, the trademark ‘Avon lady’
would come to customers’ doors. The company is expanding quickly into
China and Russia and has also targeted the market for male cosmetics.
Listening Exercise:
Avon is the world’s largest cosmetics and perfume company. It’s
___________________. It was founded in New York in 1886
___________________ book salesman David H. McConnell who gave away
perfume to encourage sales. The perfume ___________________ the books so
he established the California Perfume Company. Since
___________________ a multinational corporation, employing over 40,000
people in 140-plus countries across the globe, ___________________ in
excess of $10 billion. The company ___________________ strategies,
relying on door-to-door selling, catalogues and retail stores.
Traditionally, the trademark ‘Avon lady’ ___________________ customers’
doors. The company is expanding quickly into China and Russia and
___________________ the market for male cosmetics.
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